So, your business is booming, and you’re sending out products left and right. For sure, those customers eagerly await their packages, and when they finally arrive, the first thing they see is the packaging. Yes, your packaging is not just a box. More than that, it will be a representation of your brand. That’s where the choice between mailer boxes and shipping boxes comes into play, and it’s a decision you want to get right.
So, when it comes to choosing between the two, the question isn’t just about which one to use. Far better, it will also be about what each choice says about your business. Well then, let’s dive into the details and discover the differences, benefits, and best use cases of these two packaging solutions so you can make an informed decision that sets your business on the right path.
The Need for Mailers and Shipping Boxes in Your Business
As your business is on a roll, and people are ordering your products like crazy. Of course, they are excited to get their hands on what you’re offering. Now, picture this – the moment they get their package. What they see, how it feels, and the whole experience is not simply just about a box. Instead, it is about your brand and what it stands for.
But, in today’s world of intense competition, packaging serves more than just a box to put your products in. Moreover, some promising reasons make shipping mailer boxes super important for your business.
What are they?
Keeping Your Products Safe
First, your product packaging is like the best guardian of your products. Yes, it makes sure they survive the journey from your place to your customer’s doorstep without getting banged up or broken. So, we must say that it’s all about making sure your customer gets their order in perfect shape.
Showing Your Brand
Do you know that your packaging is like your brand’s face? Why?
Because it will be the very first thing your customer gets from you. So, if it looks great and shows off your brand, it can leave a fantastic impression. Better yet, it will tell your customers that you are professional, you pay attention to details, and you want them to have an awesome experience.
Going Green
These days, people care about the environment, and they want businesses to care too. In this context, the materials you choose for your packaging can show that you’re eco-friendly and care about the planet. Eventually, it’s a big plus in the eyes of environmentally-conscious customers.
Mailer Boxes vs. Shipping Boxes – Know the Differences
Alright, now that we understand the importance of packaging, let’s get into the real deal: mailer boxes vs. shipping boxes. Even though these two may seem similar, they each with their own unique strengths and purposes.
Let’s break it down!
Mailer Boxes
- Construction
These boxes are like their lighter, more flexible cousins. Plus, they are usually made from cardboard, which is sturdy but not too heavy. So, you can think of them as the go-to for things that are flat or slim.
- Closure
These boxes often come with handy self-sealing options. Thus, you don’t need extra tape or fiddling around, as it will be like a built-in seal.
- Appearance
These boxes look sleek and neat. Thus, these boxes are perfect for sending products like documents, clothes, and other exclusive things. If you want your customer to unbox something that feels well put together, this is your go-to.
- Customization
You can make them look however you want. For example, you can print your logo, brand colors, and any design you fancy. Yes, they will be like a blank canvas for your branding.
- Size options
These boxes come in custom mailing box sizes. In simple words, whether you’re sending a tiny trinket or a big calendar, there’s a mailer box for you.
Shipping Boxes
- Construction
These boxes are the heavy-duty champs. Typically, they are made from corrugated cardboard, which is like the superhero version of cardboard. Also, these boxes are built to protect your products, especially if it’s not super flat.
- Closure
Unlike mailer boxes, you will need some tape or adhesive to seal these up. It’s the way to make sure nothing pops open during the journey.
- Appearance
Now, these boxes aren’t here to win any beauty contests. Instead, they are all about getting your products safely from point A to point B. So, they might not look as fancy, but they are very durable.
- Customization
Sure, you can brand them up a bit, but shipping boxes are more about function than style.
- Size Options
These boxes come in various sizes. Seriously, whether you need shipping boxes for small items or huge ones, you will find one that fits.
Popular Types of Custom Mailer Boxes
Well then, if you’re leaning towards mailer boxes, there are different types of mail packaging to choose from.
- Standard mailer boxes
These are your everyday custom mailer boxes. They are great for documents, photos, and clothing.
- Bubble mailer envelopes
Lined with bubble wrap for extra protection, these envelopes are perfect for delicate stuff like electronics and cosmetics.
- Kraft mailer boxes
If you want an eco-friendly look, go for these.
- Colored mailer boxes
Want to make a statement? Get these boxes in vibrant colors.
- Poly mailer bags
Lightweight and water-resistant, these boxes are perfect for clothing and soft items.
What Are Mailer Boxes Used For?
Now, it’s time to talk about the incredible flexibility of mailer boxes. These compact packaging wonders find themselves right at home in various industries and have a wide range of applications.
E-commerce Delights
We know that online shopping is booming, and mailer boxes are the best choice for e-commerce. They are tailor-made for sending clothing, accessories, cosmetics, and just about anything that’s relatively flat or slim. Plus, your customers will love the neat and professional presentation when they open their package.
Corporate Document Deliveries
Businesses aren’t just about products; they’re about paperwork too. These boxes are the preferred choice for sending important documents, contracts, marketing materials, or even employee welcome kits. Well, speaking of how to find boxes for shipping, mailer boxes keep everything organized and secure and make a great impression.
Subscription Box
If you run a subscription box service, you know the power of first impressions. Mailer boxes elevate your unboxing experience. Yes, they are like the curtain rising on a stage, revealing the exciting contents within and creating anticipation.
Photographer’s Treasure
Photographers, both professional and amateur, rely on mailer boxes to deliver prints, photo albums, and proofs to their clients. In fact, these boxes are the best way to ensure that those cherished memories arrive in pristine condition.
Retail Delights
Retailers big and small use mailer boxes to package items like jewelry, books, stationery, and even small gadgets. Trust me, these boxes keep these products secure and present them beautifully to the customers.
Small Business Charm
Many small businesses use these boxes to send their handmade crafts, artisanal products, and one-of-a-kind creations. Yes, they offer a professional touch without breaking the bank.
Marketing Marvels
Do note that mailer boxes aren’t just about shipping. Moreover, they can be a part of your marketing strategy. When you send out promotional items or gifts in these boxes or decorative shipping bags, it’s like a little branded gift arriving at your customer’s doorstep.
Event Exclusives
If you’re hosting an event or launching a special edition of your product, mailer boxes can add that touch of exclusivity. Thus, they will be great for sending invites, exclusive merchandise, or VIP packages.
You can also read about The Benefits of Shipping Your Products with Custom Design Mailer Boxes
Are Boxes or Mailers Better?
So, which one is better?
Well, it entirely depends on your business.
To make it easier for you, here’s a quick checklist!
- Product type and size
Think about what you’re shipping. mailer boxes are great for smaller, flatter items, while shipping boxes can handle all shapes and sizes.
- Branding and unboxing experience
If creating a memorable unboxing experience is a priority, mailer boxes might be the way to go.
- Shipping costs
Lighter mailer boxes can save you on shipping expenses for smaller items, but shipping box costs can be more pricey for larger products. Also, if you need exclusive rigid mailer shipping costs, of course, it will be more expensive.
- Sustainability goals
Consider your environmental values and choose packaging that aligns with them.
- Customization needs
Decide how much you want to customize your packaging to match your brand.
- Product volume
If you ship a lot of products, the practicality and cost-effectiveness of shipping boxes might be a better fit.
Overall, whatever you choose, mailer boxes or shipping boxes, make sure to get premium quality boxes from reliable suppliers, such as Instant Custom Boxes.
Wrapping Up
Whether you go for the stylish mailer boxes or the sturdy shipping boxes, remember that your choice should align with your business goals. Also, the box needs to ensure your products arrive safely to your customers. Plus, do note that your packaging will not only protect your items but also leave a memorable impression on your customers. So, make sure you choose the best one!
